siennapaints.com: homepage SEO audit

The homepage's code is about 1.8 MB, which is the main reason the page loads slowly, and it also loads 55 images and one script that delays display. The site's headings, mobile layout, and security settings all score perfectly, so visitors get a well-structured, safe experience. The most useful next step is to reduce the page's code and image weight, starting with the largest files.

1. 01
   CriticalPage Weight & Response

   This page's code is large (1785KB)

   A heavy page takes longer to load, especially on mobile data. This is usually caused by too much inline code or content crammed onto one page.

   How to fix: Split very long pages, remove unused inline scripts/styles, and avoid embedding large data directly in the HTML.

2. 02
   ImportantMeta Tags

   The page title is too long (71 characters)

   Aim for 30–60 characters. Too short wastes a chance to attract clicks; too long gets cut off in search results with a '…'.

   How to fix: Trim it to the most important words so it doesn't get cut off in Google.

3. 03
   ImportantMeta Tags

   The meta description is too long (172 characters)

   Aim for 70–160 characters. This is your ad copy in search results — use it to tell people in one sentence what you offer and why they should click.

   How to fix: Tighten it to under 160 characters so it isn't truncated.

4. 04
   ImportantPage Weight & Response

   This page loads a lot of images (55)

   Many images can slow a page down. Make sure they're compressed and that off-screen images load lazily so visitors aren't waiting.

   How to fix: Compress images, serve modern formats like WebP, and add loading="lazy" to images below the fold.

5. 05
   ImportantPage Weight & Response

   1 script is delaying this page

   Scripts in the page header without 'async' or 'defer' force the browser to wait before showing anything. Adding one of those keywords lets the content appear sooner.

   How to fix: Add the defer (or async) attribute to <script> tags in your <head>, or move them to the end of the <body>.

6. 06
   ImportantContent & SEO Readiness

   AI assistants like ChatGPT are blocked

   The site's robots.txt blocks ChatGPT (GPTBot), Claude (ClaudeBot), Google AI (Google-Extended), Common Crawl (CCBot). These are the crawlers ChatGPT, Perplexity and Google's AI answers use to learn about — and recommend — a business. While they're blocked, this site can't show up when a customer asks an AI assistant for a business like it.

   How to fix: In robots.txt, remove the "Disallow: /" that applies to these bots — under their own User-agent lines, or under "User-agent: *" if they have none — so AI assistants are allowed to read the public pages.

7. 07
   MinorContent & SEO Readiness

   No author or byline found

   This page doesn't say who wrote it. Google's E-E-A-T guidelines (Experience, Expertise, Authoritativeness, Trust) reward content with a credible, named author — and AI assistants weigh authorship when deciding what to trust and cite.

   How to fix: Add a visible byline and a short author bio with real credentials, and mark it up with author structured data.

• !AI assistants like ChatGPT are blocked
• ✓This site has an llms.txt file for AI assistants
• ✓This page uses structured data
• ✓The question headings have direct answers
• ✓This page uses question-style headings
• !No author or byline found
• ✓This page shows a date
• ✓This page includes data points

• ✓The page has a single title
• ✓Social sharing preview is set up
• ✓This page tells Google which version is the main one
• ✓This page has exactly one main heading
• ✓Headings are in a logical order
• ✓The main heading is a good length
• ✓This page responded quickly (0.8s)
• ✓This page loads without a redirect chain
• ✓This page is set up to fit mobile screens
• ✓No fixed-width elements that break on mobile
• ✓This site uses a secure (HTTPS) connection
• ✓All content loads securely
• ✓This page has plenty of content (3108 words)
• ✓Most images have descriptions
• ✓This page links to other pages on the site (202)
• ✓This site has a favicon
• ✓This site has a robots.txt file
• ✓Search engines are allowed to show this page
• ✓Search engines are allowed to crawl this site
• ✓This site has a sitemap